APA-Zitierstil (7. Ausg.)

(2018). Back to the Future: Using Marketing Basics to Provide Customer Value: Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference (1st ed. 2018.). Springer International Publishing.

Chicago-Zitierstil (17. Ausg.)

Back to the Future: Using Marketing Basics to Provide Customer Value: Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference. 1st ed. 2018. Cham: Springer International Publishing, 2018.

MLA-Zitierstil (9. Ausg.)

Back to the Future: Using Marketing Basics to Provide Customer Value: Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference. 1st ed. 2018. Springer International Publishing, 2018.