Negotiating Business Narratives Fables of the Information Technology, Automobile Manufacturing, and Financial Trading Industries /

This book challenges the widely-held belief that popular narratives about business are invariably critical. It develops a more nuanced analytic model of private sector narrative and applies it to 63 recent narrative texts (movies, histories, biographies) produced in the US dealing with three major i...

Ausführliche Beschreibung

Bibliographische Detailangaben

1. Verfasser:	Borins, Sandford (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	Englisch
Veröffentlicht:	Cham : Springer International Publishing, 2018.
Ausgabe:	1st ed. 2018.
Schlagworte:	Automobile industry and trade. Management. Industrial management. Finance-History. New business enterprises.
ISBN:	9783319779232
Online-Zugang:
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!