APA-Zitierstil (7. Ausg.)

Fitzgerald, E., Wankerl, A., & Schramm, C. (2011). Inside real innovation: How the right approach can move ideas from R&D to market - and get the economy moving ([1st ed.].). World Scientific Publishing.

Chicago-Zitierstil (17. Ausg.)

Fitzgerald, Eugene, Andreas Wankerl, und Carl Schramm. Inside Real Innovation: How the Right Approach Can Move Ideas from R&D to Market - and Get the Economy Moving. [1st ed.]. Singapore: World Scientific Publishing, 2011.

MLA-Zitierstil (9. Ausg.)

Fitzgerald, Eugene, et al. Inside Real Innovation: How the Right Approach Can Move Ideas from R&D to Market - and Get the Economy Moving. [1st ed.]. World Scientific Publishing, 2011.