Managing intellectual property in the advertising industry /

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Bibliographic Details
Corporate Author: World Intellectual Property Organization (Geneva, Switzerland) (Originator)
Format: Book
Language:English
Published: Geneva : WIPO, 2011
Edition:[1st ed.]
Series:WIPO publication ; No. 1021e
Creative industries ; Booklet No.5
Subjects:
Svetová organizácia duševného vlastníctva (Ženeva, Švajčiarsko)
duševné vlastníctvo
reklamný priemysel
riadenie
príručky
ISBN:9789280519518
Online Access: Get full text
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Description
Physical Description:118 s. : grafy, tab. ; 30 cm
ISBN:9789280519518

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