Úvod do teórie marketingu /

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Bibliographic Details
Main Author: Cibáková, Viera 1943- (Author)
Other Authors: Bartáková, Gabriela, Rózsa, Zoltán
Format: Book
Language:Slovak
Published: Bratislava : Merkury, 2005
Edition:1. vyd.
Subjects:
podnikanie > makroprostredie > mikroprostredie > segmentácia trhu > cenová politika
ISBN:8089143237
Online Access: Get full text
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