Commercialization secrets for scientists and engineers /
Commercializing a knowledge-based product or service requires a realistic, methodical approach combined with a great deal of perseverance. Commercialization Secrets for Scientists and Engineersserves as a high-level guide to answering key questions and critical issues that confront founding entrepre...
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| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Boca Raton, FL :
CRC Press, Taylor & Francis Group,
[2017]
©2017 |
| Schlagworte: | |
| ISBN: | 9781498730617 |
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| 100 | 1 | |a Szycher, Michael, |4 aut |e author. | |
| 245 | 1 | 0 | |a Commercialization secrets for scientists and engineers / |c Michael Szycher, Ph.D. |h [elektronický zdroj] |
| 260 | |a Boca Raton, FL : |b CRC Press, Taylor & Francis Group, |c [2017] | ||
| 260 | |c ©2017 | ||
| 300 | |a 1 online resource (xxii, 536 pages) | ||
| 500 | |a Názov z | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Risk is a four-letter word -- The innovation imperative -- Development on a shoestring (bootstrapping) -- Funding a knowledge-intensive business -- SBIR/STTR grants -- Marketing and marketing research on a shoestring -- Establishing your dream team -- Strategic planning for start-ups -- Virtual organizations -- Make-versus-buy decision -- Patents versus trade secrets -- Strategic alliances -- Deciding to be acquired -- Pricing strategies -- Product launch risk analysis -- Commercializing pharmaceutical products -- Launching medical device products -- Launching high-tech products -- Practical methodology for commercialization. | |
| 516 | |a Textový dokument | ||
| 520 | 8 | |a Commercializing a knowledge-based product or service requires a realistic, methodical approach combined with a great deal of perseverance. Commercialization Secrets for Scientists and Engineersserves as a high-level guide to answering key questions and critical issues that confront founding entrepreneurs on their quest to commercialize their knowledge-based innovations. It highlights the unique problems shared by all technologists across knowledge-intensive fields and how to overcome the most predictable obstacles faced by technology entrepreneurs. It demystifies the process of commercializing advanced products that require a high degree of specialized knowledge. Typically, these are "disruptive technologies" with the potential to revolutionize whole industries. The book simplifies the launch of high-tech ventures such as pharmaceuticals, genetic and biotechnology products, wireless devices, fuel cells, and minimally invasive medical devices. Additionally, it will help readers bring their disruptive technologies to profitability. | |
| 538 | |a Technické požiadavky: | ||
| 650 | 0 | |a Technology transfer. | |
| 650 | 0 | |a Research, Industrial. | |
| 650 | 0 | |a New business enterprises. | |
| 650 | 0 | |a Science |x Vocational guidance. | |
| 650 | 0 | |a Engineering |x Vocational guidance. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. | |
| 650 | 7 | |a Engineering |x Vocational guidance. | |
| 650 | 7 | |a New business enterprises. | |
| 650 | 7 | |a Research, Industrial. | |
| 650 | 7 | |a Science |x Vocational guidance. | |
| 650 | 7 | |a Technology transfer. | |
| 653 | 1 | |a riadenie podniku | |
| 653 | 1 | |a transfer technológií | |
| 655 | 7 | |2 SNKPH |a elektronické dokumenty | |
| 852 | |a CVTISR |b 1 | ||
| 856 | 4 | |u https://hanproxy.cvtisr.sk/han/cvti-book-localid-1441412-isbn-9781498730600-eisbn-9781498730617 |y Vzdialený prístup pre registrovaných používateľov | |
| 910 | |b ZE13153 | ||
| 959 | |a 04 | ||
| 974 | |a rita.zubonyaiova |f Elektronické zdroje | ||
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