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Communicating Europe. The evolution of rhetorical practices in European Union discourse

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Titel: Communicating Europe. The evolution of rhetorical practices in European Union discourse
Autoren: Antonio Piga
Verlagsinformationen: Aracne Editrice, 2025.
Publikationsjahr: 2025
Schlagwörter: Systemic Functional Linguistics, Critical Discourse Analysis, Tropes, Logic-semantic relation, Syntactic structures
Beschreibung: The failure to ratify the European Constitution in France and the Netherlands in 2005 marked a significant democratic crisis for the EU. In response, the EU recognized the need to address its democratic deficit by focusing on communication policy to connect with citizens and combat alienation from Brussels. In line with this perspective, EU institutions shifted from institutional language to more accessible forms to improve their public identity. This study examines both verbal and visual semiotics, exploring how comunicative practices have been displaced by strategic action, ultimately reflecting a rationality rooted in purely instrumental goals.
Publikationsart: Book
Dateibeschreibung: application/pdf
Sprache: English
Zugangs-URL: https://hdl.handle.net/11584/438965
Dokumentencode: edsair.od......3705..cfc1b30b8879bcf83f28a258dd1f21e5
Datenbank: OpenAIRE
Beschreibung
Abstract:The failure to ratify the European Constitution in France and the Netherlands in 2005 marked a significant democratic crisis for the EU. In response, the EU recognized the need to address its democratic deficit by focusing on communication policy to connect with citizens and combat alienation from Brussels. In line with this perspective, EU institutions shifted from institutional language to more accessible forms to improve their public identity. This study examines both verbal and visual semiotics, exploring how comunicative practices have been displaced by strategic action, ultimately reflecting a rationality rooted in purely instrumental goals.