Suchergebnisse - "Smith, N. Craig"

Corporate Responsibility Meets the Digital Economy.

Autoren: Lankoski, Leena Smith, N. Craig

Quelle: California Management Review; Aug2025, Vol. 67 Issue 4, p21-47, 27p

Schlagwörter: SOCIAL responsibility of business, DIGITAL technology, BUSINESS & economics, MARKETING ethics, ARTIFICIAL intelligence in business, BUSINESS ethics, INTERNET marketing, SHARING economy, STAKEHOLDERS, AUTOMATION

The Golden Halo of Defaults in Simple Choices.

Autoren: Sullivan, Nicolette J. Breslav, Alexander Doré, Samyukta S. et al.

Quelle: Journal of Marketing Research (JMR); Apr2025, Vol. 62 Issue 2, p386-404, 19p

Schlagwörter: CONSUMER behavior, DECISION making, ATTENTION, EYE tracking, NUDGE theory

Collective Layoffs and Offshoring: A Social Contract Account Open Access.

Autoren: Granulo, Armin Kranzbühler, Anne-Madeleine Fuchs, Christoph et al.

Quelle: Journal of Consumer Research; Oct2025, Vol. 52 Issue 3, p526-546, 21p

Schlagwörter: OFFSHORE outsourcing, LAYOFFS, COST control, SOCIAL contract, CUSTOMER relations, CONSUMER attitudes, CONSUMER research, EXPORT marketing

Generative AI in Marketing: Promises, Perils, and Public Policy Implications.

Autoren: Kumar, V. Kotler, Philip Gupta, Shaphali et al.

Quelle: Journal of Public Policy & Marketing; Jul2025, Vol. 44 Issue 3, p309-331, 23p

Schlagwörter: GENERATIVE artificial intelligence, MARKETING, GOVERNMENT policy, MARKETING models, HAZARDS

Why We Boycott: Consumer Motivations for Boycott Participation.

Autoren: Klein, Jill Gabrielle Smith, N. Craig John, Andrew

Quelle: Journal of Marketing; Jul2004, Vol. 68 Issue 3, p92-109, 18p, 2 Diagrams, 6 Charts

Schlagwörter: BOYCOTTS, CONSUMER behavior research, CONSUMER attitudes, CONSUMPTION (Economics), CONSUMER education, STRATEGIC planning

Choice Architecture for Healthier Insurance Decisions: Ordering and Partitioning Together Can Improve Consumer Choice.

Autoren: Dellaert, Benedict G.C. Johnson, Eric J. Duncan, Shannon et al.

Quelle: Journal of Marketing; Jan2024, Vol. 88 Issue 1, p15-30, 16p

Schlagwörter: HEALTH insurance, DECISION making, CONSUMER behavior, CHOICE (Psychology), HEALTH insurance exchanges

Save More Today or Tomorrow: The Role of Urgency in Precommitment Design.

Autoren: Reiff, Joseph Dai, Hengchen Beshears, John et al.

Quelle: Journal of Marketing Research (JMR); Dec2023, Vol. 60 Issue 6, p1095-1113, 19p

Schlagwörter: CONSUMER behavior, MARKETING, INFERENCE (Logic), DECISION making, RETIREMENT planning, FIELD research

Social Contracts and Marketing Ethics.

Autoren: Dunfee, Thomas W. Smith, N. Craig Ross Jr., William T.

Quelle: Journal of Marketing; Jul99, Vol. 63 Issue 3, p14-32, 19p, 1 Diagram, 1 Chart

Schlagwörter: MARKETING ethics, SOCIAL contract, BUSINESS ethics, MARKETING research, ETHICAL decision making, SOCIAL accounting, SOCIAL responsibility of business, BRIBERY, MARKETING strategy, ETHICS

Socially Responsible Distribution: DISTRIBUTION STRATEGIES FOR REACHING THE BOTTOM OF THE PYRAMID.

Autoren: Vachani, Sushil Smith, N. Craig

Quelle: California Management Review; Feb2008, Vol. 50 Issue 2, p52-84, 33p, 1 Diagram, 5 Charts

Schlagwörter: DISTRIBUTION (Economic theory), MANAGEMENT of economic development, URBAN poor, POVERTY reduction, ECONOMIC conditions in developing countries, STRATEGIC planning, FREE trade, INCOME inequality, PRIVATE sector, ECONOMIC history

Firma/Körperschaft: IMPERIAL Brands PLC

Socially Responsible Pricing: LESSONS FROM THE PRICING OF AIDS DRUGS IN DEVELOPING COUNTRIES.

Autoren: Vachani, Sushil Smith, N. Craig

Quelle: California Management Review; Fall2004, Vol. 47 Issue 1, p117-144, 28p, 1 Diagram, 3 Charts, 3 Graphs

Schlagwörter: PRICING, SOCIAL responsibility of business, AIDS treatment, DEVELOPING countries, MARKETING, DRUGS, PHARMACEUTICAL industry, CORPORATE profits, PRESCRIPTION pricing, BUSINESS ethics, SOCIAL accounting

Firma/Körperschaft: MERCK & Co. Inc.

Choice Without Awareness: Ethical and Policy Implications of Defaults

Autoren: Smith, N. Craig Goldstein, Daniel G. Johnson, Eric J.

Quelle: Journal of Public Policy & Marketing, 2013 Oct 01. 32(2), 159-172.

Zugangs-URL: https://www.jstor.org/stable/43305780

The New Marketing Myopia

Autoren: Smith, N. Craig Drumwright, Minette E. Gentile, Mary C.

Quelle: Journal of Public Policy & Marketing, 2010 Apr 01. 29(1), 4-11.

Zugangs-URL: https://www.jstor.org/stable/20798391

Commercializing Social Interaction: The Ethics of Stealth Marketing

Autoren: Martin, Kelly D. Smith, N. Craig

Quelle: Journal of Public Policy & Marketing, 2008 Apr 01. 27(1), 45-56.

Zugangs-URL: https://www.jstor.org/stable/25651578

A STRATEGIC APPROACH TO MANAGING PRODUCT RECALLS.

Autoren: Smith, N. Craig Thomas, Robert J. Quelch, John A.

Quelle: Harvard Business Review. Sep/Oct96, Vol. 74 Issue 5, p102-112. 11p. 5 Color Photographs.

Schlagwörter: *PRODUCT recall, *PRODUCT safety, *PRODUCT management, *BUSINESS planning, *PRODUCT quality, *CONSUMER protection, *CONSUMER goods, *NEW product development, *PRODUCT design, *COMMERCIAL products

Public Health and Political Corporate Social Responsibility: Pharmaceutical Company Engagement in COVAX.

Autoren: Scholz, Markus Smith, N. Craig Riegler, Maria et al.

Quelle: Business & Society; Apr2024, Vol. 63 Issue 4, p813-850, 38p

Schlagwörter: SOCIAL responsibility of business, COVID-19 vaccines, VACCINATION, COVID-19 pandemic, PHARMACEUTICAL industry

Firma/Körperschaft: WORLD Health Organization

Ethics and Target Marketing: The Role of Product Harm and Consumer Vulnerability

Autoren: Smith, N. Craig Cooper-Martin, Elizabeth

Quelle: Journal of Marketing, 1997 Jul 01. 61(3), 1-20.

Zugangs-URL: https://www.jstor.org/stable/1251786

A Rawlsian Rule for Corporate Governance.

Autoren: Rönnegard, David Smith, N. Craig

Quelle: Journal of Business Ethics; Mar2024, Vol. 190 Issue 2, p295-308, 14p

Schlagwörter: CORPORATE governance, SELF regulation, STAKEHOLDERS, BUSINESS ethics, LIBERALISM, LEGISLATION

People: RAWLS, John, 1921-2002

A Marketing Perspective on Maladaptive Consumption and Product Regulation.

Autoren: Martin, Ingrid Stewart, David W.

Quelle: Journal of Public Policy & Marketing; Oct2024, Vol. 43 Issue 4, p235-253, 19p

Schlagwörter: PRODUCT liability, PRODUCT design, CONSUMER protection, GOVERNMENT policy, DEFINITIONS

The Enduring Potential of Justified Hypernorms.

Autoren: Scholz, Markus de los Reyes, Gastón Smith, N. Craig

Quelle: Business Ethics Quarterly; Jul2019, Vol. 29 Issue 3, p317-342, 26p

Schlagwörter: SOCIAL theory, BUSINESS ethics, SOCIAL contract, CONTRACT theory, STAKEHOLDER theory

The Franciscan "Spirit": From the Monti di Pietà to the Bank of America - The Little Fellow's Bank.

Autoren: Bazzichi, Oreste Reali, Fabio

Quelle: Humanistic Management Journal; Dec2025, Vol. 10 Issue 3, p503-534, 32p