Suchergebnisse - "Peasley, Michael C."

Managing Conflicting Stakeholder Interests: A Co-Branding Perspective for How Managers Can Mitigate Negative Shareholder Responses to Cause-Related Marketing.

Autoren: Peasley, Michael C. Woodroof, Parker J.

Quelle: Journal of Nonprofit & Public Sector Marketing; Sep/Oct2025, Vol. 37 Issue 4, p620-646, 27p

Schlagwörter: AGENCY theory, CO-branding, STOCKHOLDER wealth, SOCIAL marketing, SIGNALS & signaling, STAKEHOLDER analysis, NONPROFIT organizations

Wounding pride and infusing affect: the ambivalent emotional experience of checkout charity.

Autoren: Coleman, Joshua T. Peasley, Michael C.

Quelle: Journal of Consumer Marketing; 2023, Vol. 40 Issue 6, p785-797, 13p

Schlagwörter: INCIDENTAL learning, AFFECT (Psychology), EMOTIONAL experience, CHARITY, CHARITIES, PERITECTIC reactions

The early-tenure salesperson: sales effort and sales growth during the ramp-up period.

Autoren: Peasley, Michael C. Hochstein, Bryan

Quelle: Journal of Personal Selling & Sales Management; Sep2024, Vol. 44 Issue 3, p219-236, 18p

Schlagwörter: EMPLOYEE selection, SALES statistics, BUSINESS revenue, SALES personnel, PERFORMANCE management

Personal selling and sales management abstracts.

Autoren: Deeter-Schmelz, Dawn R.

Quelle: Journal of Personal Selling & Sales Management; Dec2021, Vol. 41 Issue 4, p369-381, 13p

Schlagwörter: LEADERSHIP training, SALES personnel, SALES executives, SITUATED learning theory, SOCIAL cognitive theory, ORGANIZATIONAL citizenship behavior, ARTIFICIAL intelligence, SUPERVISORS

Processing Contradictory CSR Information: The Influence of Primacy and Recency Effects on the Consumer-Firm Relationship

Autoren: Peasley, Michael C. Woodroof, Parker J. Coleman, Joshua T.

Quelle: Journal of Business Ethics, 2021 Aug 01. 172(2), 275-289.

Zugangs-URL: https://www.jstor.org/stable/45397523

Prioritizing wellness amidst the hustle and grind: a framework for supporting the mental health of B2B sales professionals.

Autoren: Kemp, Elyria Anaza, Nwamaka A. Porter III, McDowell et al.

Quelle: Journal of Personal Selling & Sales Management; Jun2025, Vol. 45 Issue 2, p154-173, 20p

Schlagwörter: MENTAL health, WELL-being, SALES personnel, PERFECTIONISM (Personality trait)

Author Index.

Quelle: AMA Summer Academic Conference Proceedings; 2015, Vol. 26, pAl-1-Al-6, 6p

Schlagwörter: AUTHORS

People: AGARWAL, James, BOYLE, Brett

The impact of salesperson interpersonal mentalizing skills on coping and burnout: the critical role of coping oscillation.

Autoren: McFarland, Richard G. Dixon, Andrea L.

Quelle: Journal of Personal Selling & Sales Management; Dec2021, Vol. 41 Issue 4, p285-300, 16p, 2 Diagrams, 4 Charts

Schlagwörter: PSYCHOLOGICAL adaptation, SOCIAL skills, PSYCHOLOGICAL burnout, SALES personnel, OSCILLATIONS

Salesperson lifecycle management: Challenges and research priorities.

Autoren: Alavi, Sascha Habel, Johannes Vomberg, Arnd

Quelle: Journal of Personal Selling & Sales Management; Sep2024, Vol. 44 Issue 3, p209-218, 10p

Schlagwörter: EVIDENCE gaps, EXECUTIVE recruiting, RESEARCH questions, SALES personnel, UNIVERSITY research

A Nuanced Analysis of Salesperson Grit: Exploring Perseverance, Consistency, and Mind-set.

Autoren: Lastner, Matthew M. Peasley, Michael C. Pelletier, Mark J.

Quelle: Journal of Business-to-Business Marketing; Sep-Dec2022, Vol. 29 Issue 3/4, p271-291, 21p, 1 Diagram, 5 Charts

Schlagwörter: SALES force management, SALES personnel, MAXIMUM likelihood statistics, LOCUS of control, PERSONALITY, ORGANIZATIONAL commitment, LEARNING goals

EEG-Based Measures versus Panel Ratings.

Autoren: DEITZ, GEORGE D. ROYNE, MARLA B. PEASLEY, MICHAEL C. et al.

Quelle: Journal of Advertising Research. Jun2016, Vol. 56 Issue 2, p217-227. 11p.

Schlagwörter: *TELEVISION advertising, *SELF-evaluation, *INTERNET advertising, *CONSUMER behavior, ELECTROENCEPHALOGRAPHY, AUDIENCE response, PSYCHOLOGY

Geografische Kategorien: UNITED States

Burned out on the road: Burnout's impact on job satisfaction among road warriors.

Autoren: Rutherford, Brian N. Ambrose, Scott C. Waguespack, Blaise P.

Quelle: Journal of Personal Selling & Sales Management; Jun2023, Vol. 43 Issue 2, p105-116, 12p, 1 Diagram, 5 Charts

Schlagwörter: MENTAL fatigue, PSYCHOLOGICAL burnout, TEACHER burnout, SATISFACTION, ROAD maintenance, JOB satisfaction, CONSUMERS, DEPERSONALIZATION

Charitable motivations: the role of prestige and identification.

Autoren: Peasley, Michael C. Coleman, Joshua T. Royne, Marla B.

Quelle: Service Industries Journal; Mar/Apr2018, Vol. 38 Issue 5-6, p265-281, 17p, 2 Diagrams, 3 Charts

Schlagwörter: CHARITABLE giving, ORGANIZATIONAL identification, PRESTIGE, GIFTS, NONPROFIT organizations, PSYCHOLOGY

Part O: Social Responsibility and Sustainability: Corporate Philanthropy: Donations, Cause-Related Marketing, and Customer Participation: Donating to the Underdog: The Impact of Persuasion Knowledge on Strategic Decisions in a Cause-Related Marketing Context

Autoren: Coleman, Joshua T. Peasley, Michael C. Narcum, John A.

Quelle: AMA Summer Academic Conference Proceedings; 2015, Vol. 26, pO-3-O-7, 5p

Schlagwörter: CORPORATE giving, MARKETING strategy, SOCIAL responsibility of business, SUSTAINABILITY, CONSUMER behavior

Demonstrating a lack of brand/cause effects on point of sale donations.

Autoren: Coleman, Joshua T. Peasley, Michael C.

Quelle: Management & Marketing; Autumn2015, Vol. 10 Issue 3, p226-243, 18p

Schlagwörter: BRAND name products, CHARITIES, SOCIAL marketing, ANALYSIS of variance, MARKETING effectiveness, NULL hypothesis

The effect of artificial intelligence firm acquisitions on firm value.

Autoren: Woodroof, Parker J. Beachum, Nicole D. Peasley, Michael C.

Quelle: Society for Marketing Advances Proceedings. Nov2021, p125-126. 2p.

Schlagwörter: *ARTIFICIAL intelligence, *MERGERS & acquisitions, *NEW business enterprises, *STOCKHOLDER wealth, *STOCK exchanges, ENTERPRISE value

The influence of the COVID‐19 pandemic on changes in perceived work pressure for Dutch mothers and fathers.

Autoren: André, Stéfanie van der Zwan, Roos

Quelle: Gender, Work & Organization; May2023, Vol. 30 Issue 3, p1015-1034, 20p

Schlagwörter: COVID-19 pandemic, MOTHERS, TELECOMMUTING, FATHERS, WORKING hours

Geografische Kategorien: NETHERLANDS

Selling: Building Partnerships: 2025 Release ISE

Autoren: Stephen Castleberry John Tanner

Resource Type: eBook.

Categories: BUSINESS & ECONOMICS / Sales & Selling / General