Suchergebnisse - "Music streaming platform"

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    Autoren: 李宥慈 Li, You-Cih 邱志聖 et al.

    Weitere Verfasser: 李宥慈 Li, You-Cih 邱志聖 et al.

    Dateibeschreibung: 1994496 bytes; application/pdf

    Relation: 中文文獻\n1.吳震威(2016)。線上串流音樂平台使用者對平台之購買意願-以KKBOX與Spotify為例。國立台灣大學,台北市。\n2.沈政輝(2003)。數位音樂平台之經營模式與價值再造分析-以KKBOX及iTunes Music Store為例(未出版之碩/博士論文)。國立中央大學,桃園市。\n3.邱志聖(2017)。品牌策略與管理,台北:智勝文化。\n4.邱志聖(2017)。策略行銷分析:架構與實務應用,台北:智勝文化\n5.林岳甫(2014)。數位音樂下載與串流之滿意度與購買意願-以iTunes與KKBOX為例。淡江大學,台北市。\n6.周世玉、黃品瑄、王蕙晴(2008)。KKBOX 線上音樂系統使用意願影響因素之實證研究。2008第12屆科際整合管理研討會,私立東吳大學。\n7.周榮賢、張弘毅、張世明(2013)。KKBOX使用者參與動機及關係品質對其顧客忠誠度之影響。資訊傳播研究,2,95-116。\n8.張瑞倫(2003)。多媒體串流技術簡介與實作。電腦與通訊,103,41-47。\n9.莊于葶(2015)。串流音樂產業平台競爭之策略:以KKBOX為例(未出版之碩/博士論文)。國立台灣大學,台北市。\n10.曾雅彩(2011)。台灣線上音樂市場發展動態之研究。中山管理評論,19(2),939-969。\n11.Taiwan Beats(2017)。myMusic 與資策會公佈調查:台灣音樂服務付費市場漸趨成熟。檢自https://zh.taiwanbeats.tw/archives/17941(Mar 27,2019)\n12.Titan & Liz Chen(2013)。KKBOX vs. Spotify:台灣線上串流音樂大戰。檢自https://www.inside.com.tw/article/3016-kkbox-vs-spotify (Mar 26,2019)\n13.何佩珊(2018)。對戰蘋果沒本錢硬碰硬, KKBOX改打整合戰活下去。檢自https://www.bnext.com.tw/article/51188/kkbox (Jun 3,2019)\n14.唐子晴(2018)。從線上走到線下!KKBOX經營場館辦演唱會,成立「LIVE」新事業體。檢自https://www.bnext.com.tw/article/49614/kkbox-group-establish-new-company-kklive?fbclid=IwAR3Jgnvl2HV-v24jRh59lGymeX9GpLK4WBJWlw84s2yh5aJYBVNk-iKYjBU (Jun 3,2019)\n15.唐子晴(2018)。全娛樂時代來臨,149元聽歌、追劇雙享,KKBOX為什麼要「賠本」推出Prime服務?。檢自https://www.bnext.com.tw/article/50078/kkbox-prime (Jun 3,2019)\n16.陳怡如(2013)。打入唱片生態圈KKBOX搶攻亞洲音樂版圖(一)。檢自https://www.bnext.com.tw/article/28182/BN-ARTICLE-28182(Mar 26,2019)\n17.陳怡如(2013)。打入唱片生態圈KKBOX搶攻音樂版圖(二)。檢自https://www.bnext.com.tw/article/28220/BN-ARTICLE-28220 (Mar 26,2019)\n18.楊安琪(2018)。個人化音樂體驗再升級!Spotify手機免費版正式在台上線。檢自https://technews.tw/2018/11/13/spotify-free-now-on-mobile/ (Mar 28, 2019)\n19.顏理謙(2017)。你都怎麼聽音樂KKBOX發表音樂數據報告:歌單取代專輯、嘻哈與電音崛起。檢自https://www.bnext.com.tw/article/44913/kkbox-unveil-digital-music-report(Mar 26,2019)\n20.顏理謙(2017)。每五個網友就有一個是用戶! Spotify亞洲區總監:台灣是全球前20大串流音樂市場。檢自https://www.bnext.com.tw/article/44992/spotify-thinks-taiwan-is-a-important-market-for-music-streaming (Mar 26,2019)\n\n英文文獻\n1.Datta, H., Knox, H., Bronnenberg, J. H. (2018). Changing Their Tune: How Consumers’ Adoption of Online Streaming Affects Music Consumption and Discovery. Marketing Science, 37(1),5-21.\n2.International Federation of the Phonographic Industry (2019) Global Music Report 2019, London, United Kingdom.\n3.Morris, J. W., & Powers, D. (2015). Control, curation and musical experience in streaming music services. Creative Industries Journal, 8:2, 106-122, doi:10.1080/17510694.2015.1090222\n4.Marshall, L. (2015). ‘Let`s keep music special. F—Spotify’: on-demand streaming and the controversy over artist royalties. Creative Industries Journal, 8:2, 177-189, doi:10.1080/17510694.2015.1096618\n5.Wlömert, N. & Papiesb, D. (2015). On-demand streaming services and music industry revenues —Insights from Spotify`s market entry. International Journal of Research in Marketing, 33 (2), 314–327, doi:10.1016/j.ijresmar.2015.11.002\n6.Wang, A. X. (2018). Spotify Is in Trouble With Record Labels (Again). Retrieved from https://www.rollingstone.com/music/music-news/spotify-record-labels-dispute-720512/(April 2, 2019)\n7.McKenzie, H. (2012). How Napster gave birth to Spotify. Retrieved from https://pando.com/2012/11/08/how-napster-gave-birth-to-spotify/\n(April 1,2019)\n8.Linshi, J. (2014), Here`s Why Taylor Swift Pulled Her Music From Spotify. Retrieved from http://time.com/3554468/why-taylor-swift-spotify/ (April 1,2019)\n9.Parson, J. (2018). History of Spotify: how the Swedish streaming company changed the music industry. Retrieved from https://www.mirror.co.uk/tech/history-spotify-how-swedish-streaming-12291542 (April 2,2019)\n10.Lu, K. (2016). 9 International Growth Strategies from Spotify. Retrieved from http://www.oneskyapp.com/blog/spotify-global-expansion/(April 3,2019)\n11.Lu, K. (2016). Localization in Asia: How Spotify Conquered 6 Challenging Markets (Includes Japan Pre-Launch Case Study). Retrieved from http://www.oneskyapp.com/blog/spotify-asia-expansion-japan-case-study/(April 3,2019)\n12.Marks, S. (2017). Celebrating the ‘Celestial Jukebox’. Retrieved from https://www.huffpost.com/entry/celestial-jukeboxes_b_8462468\n(April 1, 2019)\n13.Brewster, W. (2017). MUSICOLOGY: THE HISTORY OF MUSIC STREAMING From Napster To Now. Retrieved from http://www.mixdownmag.com.au/musicology-history-music-streaming\n(April 1, 2019)\n; G0106363083; https://nccur.lib.nccu.edu.tw//handle/140.119/129237; https://nccur.lib.nccu.edu.tw/bitstream/140.119/129237/1/308301.pdf

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