Výsledky vyhľadávania - "Garver, Michael S"

Necessary condition analysis: New applications for market researchers.

Autori: Garver, Michael S¹ (AUTHOR) garve1ms@cmich.edu

Zdroj: International Journal of Market Research. Nov2025, Vol. 67 Issue 6, p668-678. 11p.

Predmety: *MARKETING research, *KANO model (Product management), DEPENDENT variables, INDEPENDENT variables, CAUSAL models, RESEARCH methodology

Using complementary analyses with importance-performance analysis.

Autori: Garver, Michael S¹ (AUTHOR) Garve1ms@cmich.edu

Zdroj: International Journal of Market Research. Sep2025, Vol. 67 Issue 5, p540-559. 20p.

Predmety: *CONTINUOUS improvement process, *DATA analysis, MIXED methods research, CRITICAL analysis

Testing mediating variables and relationships with relative weight analysis.

Autori: Garver, Michael S.¹ (AUTHOR) garve1ms@cmich.edu

Zdroj: International Journal of Market Research. Jul2025, Vol. 67 Issue 4, p445-466. 22p.

Predmety: *STATISTICAL correlation, *STATISTICS, MULTIPLE regression analysis, MATHEMATICAL variables, EVALUATION methodology, SCIENTIFIC method, SCIENTIFIC observation, DEPENDENT variables

Key driver analysis with relative weight analysis: A two-step approach.

Autori: Garver, Michael S. Williams, Zachary

Zdroj: International Journal of Market Research. Nov2024, Vol. 66 Issue 6, p711-728. 18p.

Predmety: *CUSTOMER satisfaction, MULTICOLLINEARITY, SOCIAL dominance

Logistics customer service and customer satisfaction: Importance‐based segments for motor carriers.

Autori: Garver, Michael S. Williams, Zachary

Zdroj: Transportation Journal (Wiley-Blackwell). Winter2025, Vol. 64 Issue 1, p1-17. 17p.

Predmety: *CUSTOMER satisfaction, *CUSTOMER services, *LOGISTICS, *REGRESSION analysis, SATISFACTION

Examining stated improvement research methods

Autori: Garver, Michael S.

Zdroj: International Journal of Market Research ; ISSN 1470-7853 2515-2173

Dostupnosť: https://doi.org/10.1177/14707853241280443
https://journals.sagepub.com/doi/pdf/10.1177/14707853241280443
https://journals.sagepub.com/doi/full-xml/10.1177/14707853241280443

Flipping & Clicking Your Way to Higher-Order Learning

Autori: Garver, Michael S. Roberts, Brian A.

Zdroj: Marketing Education Review. Spr 2013 23(1):17-21.

Peer Reviewed: Y

Počet strán: 5

Descriptors: Teaching Methods, Handheld Devices, Educational Technology, Technology Integration, Computer Mediated Communication, Thinking Skills, Computer Software, Video Technology, Student Evaluation, Evaluation Methods, Competition

Conjoint Analysis of Study Abroad Preferences: Key Attributes, Segments and Implications for Increasing Student Participation

Autori: Garver, Michael S. Divine, Richard L.

Zdroj: Journal of Marketing for Higher Education. Apr 2008 17(2):189-215.

Peer Reviewed: Y

Počet strán: 27

Descriptors: Trend Analysis, Student Participation, Study Abroad, Undergraduate Students, Marketing, Educational Benefits, Foreign Countries, Multivariate Analysis

Utilizing relative weight analysis in customer satisfaction research.

Autori: Garver, Michael S Williams, Zachary

Zdroj: International Journal of Market Research; Mar2020, Vol. 62 Issue 2, p158-175, 18p, 5 Charts

Predmety: CUSTOMER satisfaction, REGRESSION analysis, BIVARIATE analysis, MARKETING research

The demographic threat to Detroit's automakers

Autori: McManus, Walter Senter, Richard Curtin, Richard a ďalší

Zdroj: Journal of Targeting, Measurement and Analysis for Marketing ; volume 17, issue 2, page 81-92 ; ISSN 1479-1862

Dostupnosť: http://dx.doi.org/10.1057/jt.2009.8
http://link.springer.com/content/pdf/10.1057/jt.2009.8.pdf
http://link.springer.com/article/10.1057/jt.2009.8/fulltext.html
http://link.springer.com/content/pdf/10.1057/jt.2009.8

Best practices in identifying customer-driven improvement opportunities

Autori: Garver, Michael S.

Zdroj: Industrial Marketing Management ; volume 32, issue 6, page 455-466 ; ISSN 0019-8501

Dostupnosť: https://doi.org/10.1016/s0019-8501(02)00238-9
https://api.elsevier.com/content/article/PII:S0019850102002389?httpAccept=text/xml
https://api.elsevier.com/content/article/PII:S0019850102002389?httpAccept=text/plain

Threats to the Validity of Logistics and Supply Chain Management Research

Autori: Garver, Michael S.

Zdroj: Journal of Business Logistics ; volume 40, issue 1, page 30-43 ; ISSN 0735-3766 2158-1592

Dostupnosť: http://dx.doi.org/10.1111/jbl.12203
https://api.wiley.com/onlinelibrary/tdm/v1/articles/10.1111%2Fjbl.12203
https://onlinelibrary.wiley.com/doi/pdf/10.1111/jbl.12203
https://onlinelibrary.wiley.com/doi/full-xml/10.1111/jbl.12203

Security capability and logistics service provider selection: an adaptive choice study

Autori: Williams, Zachary Garver, Michael S. Richey Jr, Robert Glenn

Zdroj: International Journal of Physical Distribution & Logistics Management ; volume 49, issue 4, page 330-355 ; ISSN 0960-0035 1758-664X

Dostupnosť: https://doi.org/10.1108/ijpdlm-04-2018-0173
https://www.emerald.com/insight/content/doi/10.1108/IJPDLM-04-2018-0173/full/xml
https://www.emerald.com/ijpdlm/article-pdf/49/4/330/1102142/ijpdlm-04-2018-0173.pdf

A maximum difference scaling application for customer satisfaction researchers.

Autori: Garver, Michael S.

Zdroj: International Journal of Market Research; 2009, Vol. 51 Issue 4, p481-500, 20p, 7 Charts

Predmety: CUSTOMER satisfaction research, RESEARCH methodology, MARKET segmentation, BEST practices, CUSTOMER retention, MARKETING research

Improving the validity of theory testing in logistics research using correlated components regression

Autori: Garver, Michael S. Williams, Zachary

Zdroj: International Journal of Logistics Research and Applications ; volume 21, issue 4, page 363-377 ; ISSN 1367-5567 1469-848X

Dostupnosť: https://doi.org/10.1080/13675567.2017.1401054
https://www.tandfonline.com/doi/pdf/10.1080/13675567.2017.1401054

Have the Mobile Coupon Preferences of Millennials Changed?

Autori: Spralls, Samuel A. Divine, Richard L. Garver, Michael S.

Zdroj: Journal of Promotion Management ; volume 22, issue 6, page 792-809 ; ISSN 1049-6491 1540-7594

Dostupnosť: https://doi.org/10.1080/10496491.2016.1214204
http://www.tandfonline.com/doi/pdf/10.1080/10496491.2016.1214204

The Role of the Salesperson in Delivering Customer Value

Autori: Garver, Michael S.

Zdroj: Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference ; Developments in Marketing Science: Proceedings of the Academy of Marketing Science ; page 39-39 ; ISSN 2363-6165 2363-6173 ; ISBN 9783319131436 9783319131443

Dostupnosť: http://dx.doi.org/10.1007/978-3-319-13144-3_8
http://link.springer.com/content/pdf/10.1007/978-3-319-13144-3_8

Improving the house of quality with maximum difference scaling

Autori: Garver, Michael S.

Zdroj: International Journal of Quality & Reliability Management ; volume 29, issue 5, page 576-594 ; ISSN 0265-671X

Dostupnosť: https://doi.org/10.1108/02656711211230535
http://www.emeraldinsight.com/doi/full-xml/10.1108/02656711211230535
https://www.emerald.com/insight/content/doi/10.1108/02656711211230535/full/xml
https://www.emerald.com/insight/content/doi/10.1108/02656711211230535/full/html

Modelling choice in logistics: a managerial guide and application

Autori: Garver, Michael S. Williams, Zachary Stephen Taylor, G. a ďalší

Prispievatelia: Garver, Michael S. Williams, Zachary Stephen Taylor, G. a ďalší

Zdroj: International Journal of Physical Distribution & Logistics Management ; volume 42, issue 2, page 128-151 ; ISSN 0960-0035

Dostupnosť: https://doi.org/10.1108/09600031211219654
http://www.emeraldinsight.com/doi/full-xml/10.1108/09600031211219654
https://www.emerald.com/insight/content/doi/10.1108/09600031211219654/full/xml
https://www.emerald.com/insight/content/doi/10.1108/09600031211219654/full/html

Understanding Truck Driver Need-Based Segments: Creating a Strategy for Retention ; Understanding Truck Driver Need-Based Segments

Autori: Williams, Zachary Garver, Michael S. Stephen Taylor, G.

Zdroj: Journal of Business Logistics ; volume 32, issue 2, page 194-208 ; ISSN 0735-3766

Dostupnosť: https://doi.org/10.1111/j.2158-1592.2011.01016.x
https://api.wiley.com/onlinelibrary/tdm/v1/articles/10.1111%2Fj.2158-1592.2011.01016.x
http://onlinelibrary.wiley.com/wol1/doi/10.1111/j.2158-1592.2011.01016.x/fullpdf