Suchergebnisse - "CAMPAIGN management"

6 خطوات أساسية لإطلاق حملة تسويقية ناجحة.

Quelle: Rowad Elaamal Magazine. Nov2025, Issue 194, p32-34. 3p.

Schlagwörter: *ADVERTISING campaigns, *MARKETING effectiveness, *KEY performance indicators (Management), CAMPAIGN management, PRIMARY audience, BUDGET management, STRATEGIC communication

Promising links: how parties combine policy issues with group appeals.

Autoren: Huber, Lena Maria Haselmayer, Martin

Quelle: West European Politics. Nov2025, Vol. 48 Issue 7, p1732-1759. 28p.

Schlagwörter: *SOCIAL groups, *CAMPAIGN management, *COMMUNICATION policy, *POLITICAL communication, *POLITICAL competition

SİYASAL İLETİŞİMDE YAPAY ZEKÂ VE VERİ ODAKLI DÖNÜŞÜM.

Alternate Title: ARTIFICIAL INTELLIGENCE AND DATA-DRIVEN TRANSFORMATION IN POLITICAL COMMUNICATION.

Autoren: Sayın, Onur Ceyhan, Ahmet İlkay

Quelle: Journal of Management Theory & Practices Research (JMTPR). Jun2025, Vol. 6 Issue 1, p29-49. 21p.

Schlagwörter: *PUBLIC opinion, *ARTIFICIAL intelligence, CAMPAIGN management, POLITICAL communication, SOCIAL values

„Es geht nicht mehr um Reichweite": Media1 setzt für seine Mediakampagnen auf einen ganz neuen strategischen Ansatz und komplexe Planungstools.

Autoren: Fejzuli, Dinko Harold, Sascha

Quelle: Medianet. 9/5/2025, Vol. 25 Issue 2440, p4-6. 3p.

Schlagwörter: *STRATEGIC planning, CAMPAIGN management, COMMUNICATION strategies

Yellow fever returns: The 2024 Liberal Democrat campaign.

Autoren: Cutts, David Russell, Andrew

Quelle: Parliamentary Affairs. 2025 Supplement, Vol. 78, p94-109. 16p.

Schlagwörter: *ELECTIONS, *CAMPAIGN management, *POLITICIANS, *REPRESENTATIVE government, *LIBERALS

Calls to (what kind of?) action: A framework for comparing political actors' campaign strategies across social media platforms.

Autoren: Larsson, Anders Olof Tønnesen, Hedvig Magin, Melanie et al.

Quelle: New Media & Society. Jul2025, Vol. 27 Issue 7, p3807-3828. 22p.

Schlagwörter: *SOCIAL media, *CAMPAIGN management, *COMMUNICATION strategies, *POLITICIANS, *CONTENT analysis

Geografische Kategorien: NORWAY

Where Do They Go and Why, How Do They Vary and What Is Their Impact: Assessing Leaders' Campaign Visits in England 2010–2019.

Autoren: Cutts, David Middleton, Alia

Quelle: Political Studies. May2025, Vol. 73 Issue 2, p657-681. 25p.

Schlagwörter: *POLITICAL campaigns, *CAMPAIGN management, *ELECTIONS, *ACQUISITION of data, *PERSONALITY

Trump and Biden in '22 and '24 Or, How A Midterm Shaped The Presidency.

Autoren: Julius, Michael¹

Quelle: Conference Papers -- Midwestern Political Science Association. 2025, p1-30. 30p.

Schlagwörter: *UNITED States presidential election, 2024, *CAMPAIGN management, *LEGISLATORS, *POWER (Social sciences), *POLITICAL parties, *TRUMPISM, *PRESIDENTIAL administrations

Firma/Körperschaft: REPUBLICAN Party (U.S. : 1854- )

People: BIDEN, Joe, 1942-, TRUMP, Donald, 1946-

How political ideology relates to political branding in the United States: A longitudinal analysis of the 2016, 2018, and 2020 elections.

Autoren: Harrison, Kristina Thelen, Shawn T. Yoo, Boonghee

Quelle: International Journal of Market Research; Mar-May2025, Vol. 67 Issue 2/3, p314-340, 27p

Schlagwörter: IDEOLOGY, UNITED States presidential elections, VOTERS, POLITICAL campaigns, LONGITUDINAL method, POLITICAL advertising, CAMPAIGN management

Geografische Kategorien: UNITED States

From landslide to mudslide: The strategic marketing mistakes of the 2020–2023 New Zealand Labour Government.

Autoren: Lees-Marshment, Jennifer Bendle, Neil van der Linden, Clifton

Quelle: International Journal of Market Research; Mar-May2025, Vol. 67 Issue 2/3, p154-173, 20p

Schlagwörter: MARKETING strategy, CAMPAIGN management, NEW Zealand history, POLITICAL parties, POLITICIANS

Geografische Kategorien: NEW Zealand

Firma/Körperschaft: NEW Zealand Labour Party

People: ARDERN, Jacinda, 1980-

Resourcing Transformational Strategies: How Funding With the Right Timescales, Places, and Relationships Can Advance Multiracial Feminist Democracy.

Autoren: Jacobs, Lauren Matsumura, Elly Rosner, Rachel et al.

Quelle: Foundation Review. Oct2024, Vol. 16 Issue 2, p44-58. 15p.

Schlagwörter: *GOVERNMENT policy, *HOUSING, *REAL estate developers, *AIRLINE alliances, *CONSTRUCTION contracts, CAMPAIGN management, PEOPLE of color

A gateway toward truly responsive customers: using the uplift modeling to increase the performance of a B2B marketing campaign.

Autoren: Sanisoglu, Meltem Burnaz, Sebnem Kaya, Tolga

Quelle: Journal of Marketing Analytics. Dec2024, Vol. 12 Issue 4, p909-924. 16p.

Schlagwörter: *INDUSTRIAL marketing, *MARKETING management, *MARKETING, *TARGET marketing, CAMPAIGN management

ADvendio partners with Vistar Media to streamline DOOH campaign management.

Quelle: DigitalSignageToday.com. 11/25/2025, pN.PAG-N.PAG. 1p.

Schlagwörter: *OUTDOOR advertising, *SYSTEM of systems, *ADVERTISING, *BUSINESS partnerships, *LOCATION marketing, CAMPAIGN management

Chile Leftist Presidential Candidate Jeannette Jara Revamps Campaign Leadership.

Autoren: Mufarech, Antonia (AUTHOR)

Quelle: Bloomberg.com. 11/21/2025, pN.PAG-N.PAG. 1p.

Schlagwörter: *HEALTH care reform, PRESIDENTIAL candidates, CAMPAIGN management, CHILEANS, RUNOFF elections, POLITICIANS, POLITICAL candidates

GivingTuesday Ultimate Guide.

Quelle: GrantStation Insider. 10/9/2025, pN.PAG-N.PAG. 1p.

Schlagwörter: *NONPROFIT organizations, *CHARITIES, *BEST practices, CAMPAIGN management, DESIGN templates, REFERENCE sources, GUIDEBOOKS

Follow‐up is a key component of your GivingTuesday campaign.

Quelle: Board & Administrator: For Administrators Only. Oct2025, Vol. 42 Issue 2, p4-4. 1p.

Schlagwörter: *FUNDRAISING, *ORGANIZATION, *CHARITABLE giving, CAMPAIGN management, TEAMS, VOLUNTEERS

Why direct mail can really do the job for charity fundraising.

Autoren: SCOTT, JO¹

Quelle: Charities Management. 2024, p1-4. 4p.

Schlagwörter: *POSTAL service, *DIRECT marketing, *DIRECT mail advertising, *INTERNET sales, CAMPAIGN management, DIGITAL images

Amazon Marketing Cloud: Kampagnen auf Amazon datenbasiert steuern.

Autoren: SCHULZE, ROBERT¹

Quelle: E-Commerce Magazin. 2025, Issue 5, p14-15. 2p.

Schlagwörter: *QUANTITATIVE research, CAMPAIGN management

Firma/Körperschaft: AMAZON.COM Inc. 884745530 AMZN

Top Advertising and PR firms: RANKED BY ANNUAL BILLINGS.

Autoren: LARKIN, GARY glarkin@westfairinc.com

Quelle: Westfair Business Journal. 3/31/2025, Issue 13, p8-11. 3p.

Schlagwörter: *PUBLIC relations firms, *PRODUCT management, *EVENT management, *CORPORATE communications, *CUSTOMER cocreation, CAMPAIGN management, DIGITAL media

The constructions of anti-Black anxiety: Operation Trident's “as if” fictionalisms.

Autoren: Nwonka, Clive Chijioke¹ (AUTHOR) c.nwonka@ucl.ac.uk

Quelle: Ethnic & Racial Studies. Feb2025, p1-17. 17p. 2 Illustrations.

Schlagwörter: *COMMUNITY policing, *CAMPAIGN management, *SHOOTINGS (Crime), *VISUAL culture, *PUBLIC opinion